MAXIMICE developed and organized a series of events (launches) for the presentation of a new innovative product - ACUVUE Oasys lenses, containing tear film in their base instead of water. Customers of the product are people who spend much time at the computer and actively use a variety of gadgets and thus can often feel eye tiredness and dryness. With such a unique product eyes do not perceive the lens as a foreign body, increasing the number of hours for a comfortable use.
After the new product was presented to all employees of the regional network as part of the interactive Digital Lab program, a road show was held in 5 priority cities for the brand - ACUVUE Oasys lenses for partners (Moscow, St. Petersburg, Ekaterinburg, Krasnodar, Novosibirsk).
The photo shows the lunches in Moscow and St. Petersburg.
