METRO EXHIBITION

All cases Forums and congressesMETRO EXPO is MAXIMICE's largest logistical project. Each year, the number of exhibitors ranges from 4,500 to 5,000

Our task is to solve all transfer-logistical aspects of the participants from more than 60 regions.

Earlier, Business Travel magazine published an article about the exhibition. Here are extracts from the commentary of the client's representative Oksana Chumak and the general director of MAXIMICE Elena Melnikova.

"We are happy to have found such a partner as MAXIMICE in 2012. For the third time in Russia, "METRO Cash & Carry" held a professional exhibition METRO EXPO for TOP clients. METRO EXPO 2014 was held in Moscow from April 1st to 4th in Crocus Expo. In preparation, we announced a tender to select a contractor who would help us organize a visit to Moscow for 3.5 thousands of our clients. We had to get a service package for the guests of the event: arrival to Moscow, hotel accommodation, transfers and assistance. Our exhibition has a private nature, the program includes a grand exposition with various information and entertainment zones, forums and trainings, individual consultations in various business areas, master classes, latest developments and innovations from leading manufacturers and partners. A total of about 14,000 customers visited the exhibition in 2014. It is a meeting place for METRO's professional customers from all the regions where the company operates - from Kaliningrad to Irkutsk," says Oksana Chumak, head of METRO Cash & Carry's administrative department.

Number of participants: 5,000

Awards: II place Golden Puzzle in the category Best Mass Event

Category: Exhibition

Client: METRO Cash & Carry / FMCG

Location: Russia, Moscow

Client's briefing: Regional logistics, transfers, assistance

WE ORGANIZE THE ARRIVAL OF PARTICIPANTS TO THE EXHIBITION BY PLANE, TRAIN AND BUS, ACCOMMODATING THEM IN MORE THAN 20 HOTELS, AND SENDING THEM BACK AT THE END. EACH TIME THE EVENT IS SUPERVISED BY OUR ASSISTANCE SPECIALISTS, AS WELL AS FREELANCERS WHO HAVE BEEN RECRUITED AND TRAINED.

"This was the second time we worked for METRO Cash & Carry on a project with such extensive logistics and support. It was important for us to implement the service at a high level and keep 100% of the tender budget, which was especially noted by the client at the end of the event ", - recalls General Director of MAXIMICE Elena Melnikova.